Think of us as a “Style List” for stylists, hence the name. We've curated a grouping of innovative brands that we’ve developed a partnership with, and with over 30 years in business, we can endorse as being beneficial to your business.

COLOR.ME by KEVIN.MURPHY
Shop Now
ALFAPARF
SHOP NOW
best sellers
Shop Now

TIER 1
Receive a free gift when you spend $175+

Offer valid on sitewide purchases while supplies last. Choose one of these free bundles at checkout:

ALFAPARF

Receive a FREE ALFAPARF MILANO - OXID'O 20 Volume Developer

ELEVEN Australia

Receive a FREE ELEVEN Australia Moisture Shampoo, Moisture Conditioner, and 3 Minute Repair Rinse Out Treatment

PRAVANA

Receive a PRAVANA Blonding Creme, 20 VOL Developer, Chromasilk Creme Zero Lift Developer, Paper Swatch Sample, Sand Toner and Platinum Smoke Toner.

TIER 2
Receive 15% Off Orders $300+

Free shipping

On all orders over $99

Shop Now

Curated collections

Collections for every look and style

View Collections

Exclusive rewards

Earn 1 point for every dollar spent

Sign Up